Execution is where strategy becomes reality. But, too often, it is where it breaks.

At MAD Advisory, we fix that.

Founded by Uma Nidmarty in 2015, MAD Advisory was built to help organizations navigate the complex, high-stakes world of M&A integration, carve-outs, and enterprise transformation. With over 25 years of leadership across Fortune 500 companies and PE-backed businesses, Uma and her team have led mission-critical programs across IT, HR, Finance, Operations, and more.

We do not just advise — we roll up our sleeves and lead from within.

We have powered Integration Management Offices (IMOs), Separation Management Offices (SMOs), and transformation teams with strategic clarity, cross-functional discipline, and operational precision. With a track record of orchestrating over 100 integration and carve-out transactions to success, we have cemented our position as industry experts in providing seasoned IT and PMO leadership to our clients.

Through our thought leadership in integration management and value creation, we offer a scalable resource business model harnessing the expertise of independent, seasoned business and program management professionals. Our prowess spans across diverse industries and functional domains, ensuring comprehensive solutions tailored to meet the unique needs of each client.

The Spark Behind MADignite™
MADignite™, our proprietary AI-driven M&A workplan engine, was born from Uma’s deep frustration with the status quo. Too often, she watched companies pay millions to large consulting firms for polished slide decks and theoretical roadmaps, while execution lagged and value slipped through the cracks.

She envisioned something better: a practical, intelligent platform that could automate the heavy lift of planning, detect risks early, and dynamically connect the dots across workstreams — without requiring an army of consultants.

MADignite™ was designed to do just that. Turning strategy into executable action in real time. It brings structure, speed, and situational awareness to M&A integration, giving our clients a head start on execution from Day 1. And because we believe better tools should accelerate delivery, not inflate budgets, MADignite™ is included in our engagements — not sold as a separate upsell.

At MAD Advisory, we combine this technology with senior hands-on leadership to deliver impact at speed. Our results speak louder than presentations. Our clients return because they know we get the job done.